Research graph
References from Manufacturers need to show greater commitment to customer service. Local targets link to admitted publications; unresolved targets remain external evidence.
Unresolved reference
1987 · External reference
Marketing's Lead Role in Total Quality
10.1016/0019-8501(92)90008-h · 1992 · External reference
Service, Please: The Malcolm Baldridge National Quality Award
1992 · External reference
Unresolved reference
1993 · External reference
The Effect of a Marketing Orientation on Business Profitability
10.2307/1251757 · 1990 · External reference
How the Baldridge Award Really Works
1991 · External reference
How Companies Define Their Mission
10.1016/0024-6301(89)90055-1 · 1989 · External reference
Customer Service as a Competitive Tool
10.1016/0019-8501(87)90030-7 · 1987 · External reference
How a Customer Mission Statement Affects Company Performance
10.1016/0019-8501(90)90027-s · 1990 · External reference
Unresolved reference
1991 · External reference
Unresolved reference
1992 · External reference
Unresolved reference
1993 · External reference
Unresolved reference
1992 · External reference
Defining and Measuring the Quality of Customer Service
10.1108/eum0000000001086 · 1990 · External reference
Service as a Marketing Strategy: A Case Study at Reliance Electric
10.1016/0019-8501(90)90010-s · 1990 · External reference
Gaining Competitive Advantage Through Customer Satisfaction
10.1016/0263-2373(91)90085-5 · 1991 · External reference
Unresolved reference
External reference
Service Quality and Product Quality Combined
1988 · External reference
Customer Service in Industrial Marketing: Hedge Against Competition
10.1108/eum0000000004702 · 1987 · External reference
Competing on the Eight Dimensions of Quality
1987 · External reference
Unresolved reference
1991 · External reference
Marketing Redefined
1990 · External reference
Unresolved reference
1991 · External reference
Developing Customer Care Training Programs
10.1108/eum0000000001040 · 1989 · External reference
Audit Your Customer Service Quality
1990 · External reference
How Much Service Do Customers Really Want?
10.1016/0007-6813(78)90044-7 · 1978 · External reference
Putting Service Quality into Gear
10.1080/02642069000000029 · 1990 · External reference
The Service Excellence Experience
10.1108/eum0000000001087 · 1990 · External reference