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References from A Survey of New Product Forecasting Practices in Industrial High Technology and Low Technology Businesses. Local targets link to admitted publications; unresolved targets remain external evidence.
Unresolved reference
External reference
Focus Groups and the Nature of Qualitative Marketing Research
10.2307/3150774 · 1977 · External reference
Unresolved reference
1991 · External reference
New Products
10.1016/0737-6782(87)90002-6 · 1987 · External reference
Applications of Focus Group Interviews in Marketing
10.2307/1250683 · 1976 · External reference
Sales Forecasting Methods and Accuracy
10.1016/0007-6813(75)90043-9 · 1975 · External reference
New Product Ideas from Focus Groups
10.1108/eb008211 · 1987 · External reference
Factors Affecting New Product Forecasting Accuracy in New Firms
10.1016/0737-6782(93)90052-r · 1993 · External reference
Unresolved reference
1987 · External reference
Conjoint Measurement for Quantifying Judgmental Data
10.2307/3149575 · 1971 · External reference
Conjoint Analysis in Consumer Research
10.1086/208721 · 1978 · External reference
Unresolved reference
External reference
Concept Testing
10.2307/3150449 · 1975 · External reference
Unresolved reference
External reference
Unresolved reference
1994 · External reference
Unresolved reference
1997 · External reference
Unresolved reference
1984 · External reference
“Marketing Discontinuous Innovation
10.2307/41165841 · 1996 · External reference
Unresolved reference
External reference
Simultaneous Conjoint Measurement
10.1016/0022-2496(64)90015-x · 1964 · External reference
New Product Models
10.1016/0737-6782(92)90004-v · 1992 · External reference
Unresolved reference
1990 · External reference
Unresolved reference
1972 · External reference
Unresolved reference
1976 · External reference
Unresolved reference
1994 · External reference
NEWS
10.1287/mksc.1.1.1 · 1982 · External reference
An Empirical Comparison of Sales Forecasting Models
10.1016/0737-6782(85)90023-2 · 1985 · External reference
Unresolved reference
External reference
Situational Factors Affecting Forecast Accuracy
10.2307/3151605 · 1984 · External reference
Forecasting Sales Prior to Test Market
10.2307/1250496 · 1977 · External reference
Utilization of Concept Testing for New-Product forecasting
1981 · External reference
Forecasting New Product Market Potential Combining Multiple Methods
10.1016/0737-6782(87)90056-7 · 1987 · External reference
Unresolved reference
1993 · External reference
Lead User Analyses for the Development of New Industrial Products
10.1287/mnsc.34.5.569 · 1988 · External reference
Unresolved reference
1996 · External reference
