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References from Role of Market Turbulence in Shaping Pricing Strategy. Local targets link to admitted publications; unresolved targets remain external evidence.
A New Strategy Framework for Coping with Turbulence
1997 · External reference
Marketing in an Information-Intensive Environment
10.2307/1251953 · 1991 · External reference
Vendor Consideration and Switching Behavior for Buyers in High-Tech Markets
10.2307/1252117 · 1995 · External reference
High Technology Marketing
1989 · External reference
A Diffusion Theory Model of Adoption and Substitution for Successive Generations of High-Tech Products
10.1287/mnsc.33.9.1069 · 1987 · External reference
Lead Users
10.1287/mnsc.32.7.791 · 1986 · External reference
High-Tech Industry Marketing
10.1016/s0019-8501(96)00073-9 · 1997 · External reference
Speeding High-Tech Producer, Meet the Balking Consumer
1996 · External reference
Implementing Marketing in a High-Tech Business
10.1016/0019-8501(93)90003-p · 1993 · External reference
Strategic Issues for Hi-Tech Marketing
1990 · External reference
An Empirical Investigation on the Information Sources Used During the Industrial Buying Process
10.2307/3151696 · 1984 · External reference
Industrial Buying in High-Tech Markets
10.1016/0019-8501(86)90021-0 · 1986 · External reference
The Nature of Industrial Buying Decisions
10.1016/0019-8501(72)90061-2 · 1972 · External reference
How Do You Know When the Price is Right?
1995 · External reference
The Pricing Quandary
1997 · External reference
Consumer Price and Promotion Expectations
10.2307/3172495 · 1992 · External reference
Contextual and Temporal Components of Reference Price
10.2307/1252248 · 1994 · External reference
A Price Vector Model of Demand for Consumer Durables
10.1287/mksc.4.1.74 · 1985 · External reference
Empirical Generalizations for Reference Price Research
10.1287/mksc.14.3.g161 · 1995 · External reference
Unresolved reference
1964 · External reference
Prospect Theory
10.2307/1914185 · 1979 · External reference
Unresolved reference
1979 · External reference
Unresolved reference
1995 · External reference
The Role of Market Forces in Assuring Contractual Performance
10.1086/260996 · 1981 · External reference
Causes and Consequences of Price Premiums
10.1086/209703 · 1996 · External reference
Premium for High Quality Products as Returns to Reputations
10.2307/1881782 · 1983 · External reference
Price Premium Variations as a Consequence of Buyers' Lack of Information
10.1086/209311 · 1992 · External reference
Information and Consumer Behavior
10.1086/259630 · 1970 · External reference