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References from Business to Business Market Segmentation. Local targets link to admitted publications; unresolved targets remain external evidence.
Unresolved reference
1994 · External reference
A Critical Review of Industrial Market Segmentation
10.1016/0019-8501(85)90045-8 · 1985 · External reference
Unresolved reference
1974 · External reference
Industrial Market Segmentation
10.1016/0019-8501(74)90025-x · 1974 · External reference
Evaluating Market Segmentation Approaches
10.1016/0019-8501(84)90021-x · 1984 · External reference
Build Customer Relationships that Last
1985 · External reference
Unresolved reference
External reference
Unresolved reference
1995 · External reference
Unresolved reference
1982 · External reference
How to Segment Industrial Markets
1984 · External reference
Unresolved reference
1995 · External reference
Unresolved reference
1972 · External reference
Market Segmentation Practices of Industrial Marketers
10.1016/0019-8501(93)90033-4 · 1993 · External reference
A New Approach to Industrial Market Segmentation
1978 · External reference
Supplier Relationships—Emerging Issues and Challenges
10.1016/s0019-8501(96)00153-8 · 1997 · External reference
The Core Competence of the Corporation
1990 · External reference
How Reverse Marketing Changes Buyer-Seller Roles
10.1016/0019-8501(91)90016-9 · 1991 · External reference
Unresolved reference
1978 · External reference
Developing Buyer-Seller Relationships
10.2307/1251126 · 1987 · External reference
The Development of Buyer-Seller Relationships in Industrial Markets
10.1108/eum0000000004910 · 1980 · External reference
The Commitment-Trust Theory of Relationship Marketing
10.2307/1252308 · 1994 · External reference
Organizational Mating and Industrial Marketing Conservatism—Some Reasons Why Industrial Marketing Managers Resist Marketing Theory
10.1016/0019-8501(75)90015-2 · 1975 · External reference
Segmenting Industrial Markets
1994 · External reference
Implementation Problems in Industrial Market Segmentation
10.1016/0019-8501(94)90027-2 · 1994 · External reference
Defining Your Business Using Product-Customer Matrices
10.1016/0024-6301(95)00064-x · 1976 · External reference
Issues and Advances in Segmentation Research
10.2307/3150580 · 1978 · External reference
Identifying and Qualifying Industrial Market Segments
10.1108/eum0000000004634 · 1986 · External reference
Unresolved reference
1995 · External reference
A Review of Industrial Market Segmentation Research and a Proposal for an Integrated Segmentation Framework
10.1016/0167-8116(85)90027-8 · 1985 · External reference
Unresolved reference
1989 · External reference
Unresolved reference
1992 · External reference
Unresolved reference
1989 · External reference
Strategic Control for Fast-Moving Markets
10.1016/s0024-6301(96)00097-0 · 1997 · External reference
