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References from Taking control of word of mouth marketing: the case of an entrepreneurial hotelier. Local targets link to admitted publications; unresolved targets remain external evidence.
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10.1016/0148-2963(94)00047-i
10.1016/0148-2963(94)00047-i · External reference
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10.1177/002224296903300303
10.1177/002224296903300303 · External reference
10.1108/08876049210037113
10.1108/08876049210037113 · External reference
10.1287/mksc.7.3.287
10.1287/mksc.7.3.287 · External reference
10.1108/eum0000000002486
10.1108/eum0000000002486 · External reference
10.1006/obhd.1996.0091
10.1006/obhd.1996.0091 · External reference
10.1086/208570
10.1086/208570 · External reference
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10.1177/002224298304700107
10.1177/002224298304700107 · External reference
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10.1080/10528008.1997.11488606
10.1080/10528008.1997.11488606 · External reference
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