Research graph
References from AI Marketing Capabilities and Purchase Intention in Indonesian E-Commerce: Mediating Effects of Platform Trust and AI Transparency, and a Strategic Marketing and Digital Human Resource Capability Perspective. Local targets link to admitted publications; unresolved targets remain external evidence.
AI-powered personalized advertising and purchase intention in Vietnam's digital landscape: The role of trust, relevance, and usefulness.
10.1016/j.joitmc.2025.100580 · 2025 · External reference
Explainable Artificial Intelligence (XAI): Concepts, taxonomies, opportunities and challenges toward responsible AI.
10.1016/j.inffus.2019.12.012 · 2020 · External reference
I, Chatbot: Modeling the determinants of users' satisfaction and continuance intention of AI-powered service agents.
10.1016/j.tele.2020.101473 · 2020 · External reference
Firm resources and sustained competitive advantage.
10.1177/014920639101700108 · 1991 · External reference
Artificial intelligence in FinTech: Understanding robo-advisors adoption among customers.
10.1108/imds-08-2018-0368 · 2019 · External reference
Understanding anthropomorphism in service provision: A meta-analysis of physical robots, chatbots, and other AI.
10.1007/s11747-020-00762-y · 2021 · External reference
Usability and responsiveness of artificial intelligence chatbot on online customer experience in e-retailing.
10.1108/ijrdm-08-2020-0312 · 2021 · External reference
Can AI chatbots help retain customers? Impact of AI service quality on customer loyalty.
10.1108/intr-09-2021-0686 · 2023 · External reference
When personalization backfires: The role of privacy concern in personalized recommendation.
2022 · External reference
How artificial intelligence will change the future of marketing.
10.1007/s11747-019-00696-0 · 2020 · External reference
Perceived usefulness, perceived ease of use, and user acceptance of information technology.
10.2307/249008 · 1989 · External reference
Determinants of customer satisfaction in chatbot use: Evidence from a banking application in Turkey.
10.1108/ijbm-02-2020-0056 · 2021 · External reference
Evaluating structural equation models with unobservable variables and measurement error.
10.1177/002224378101800104 · 1981 · External reference
Trust and TAM in online shopping: An integrated model.
10.2307/30036519 · 2003 · External reference
Repurchase intention of e-commerce customers in Indonesia: An overview of the effects of e-service quality, e-word of mouth, customer trust, and customer satisfaction mediation.
10.5267/j.ijdns.2022.10.001 · 2023 · External reference
e-Conomy SEA 2023: Fulfilling its promise, Southeast Asia's digital economy reaches an inflection point.
2023 · External reference
The impact of AR online shopping experience on customer purchase intention: An empirical study based on the TAM model.
10.1371/journal.pone.0309468 · 2024 · External reference
When to use and how to report results of PLS-SEM.
10.1108/ebr-11-2018-0203 · 2019 · External reference
A new criterion for assessing discriminant validity in variance-based structural equation modeling.
10.1007/s11747-014-0403-8 · 2015 · External reference
A strategic framework for artificial intelligence in marketing.
10.1007/s11747-020-00749-9 · 2021 · External reference
A framework for collaborative artificial intelligence in marketing.
10.1016/j.jretai.2021.03.001 · 2022 · External reference
SMEs' flight to digital and green economy: Evidence from Indonesia.
10.33736/ijbs.5622.2023 · 2023 · External reference
How e-WOM influences consumers' purchase intention towards private label brands on e-commerce platforms: Investigation through IAM and ELM models.
10.1016/j.techfore.2022.122199 · 2023 · External reference
Customer engagement in service.
10.1007/s11747-017-0565-2 · 2019 · External reference
Effects of explainable artificial intelligence on trust and human behavior in a high-risk decision task.
10.1016/j.chb.2022.107539 · 2023 · External reference
Customer satisfaction with bank services: The role of cloud services, security, e-learning, and service quality.
10.1016/j.techsoc.2020.101487 · 2021 · External reference
Resistance to medical artificial intelligence.
10.1093/jcr/ucz013 · 2019 · External reference
An integrative model of organizational trust.
10.2307/258792 · 1995 · External reference
Developing and validating trust measures for e-commerce: An integrative typology.
10.1287/isre.13.3.334.81 · 2002 · External reference
Purchase intention through search engine marketing: E-marketplace provider in Indonesia.
10.1016/j.procs.2021.12.160 · 2022 · External reference
The role of user adaptation and trust in understanding continuance intention towards mobile shopping: An extended expectation-confirmation model.
10.1080/23311975.2021.1980248 · 2021 · External reference
Consumer acceptance of electronic commerce: Integrating trust and risk with the technology acceptance model.
10.1080/10864415.2003.11044275 · 2003 · External reference
The elaboration likelihood model of persuasion.
10.1016/s0065-2601(08)60214-2 · 1986 · External reference
A study on information search behavior using AI-powered engines: Evidence from chatbots on online shopping platforms.
10.1177/21582440241300007 · 2024 · External reference
I, chatbot! The impact of anthropomorphism and gaze direction on willingness to disclose personal information and behavioral intentions.
10.1002/mar.21813 · 2023 · External reference
Common method biases in behavioral research: A critical review of the literature and recommended remedies.
10.1037/0021-9010.88.5.879 · 2003 · External reference
Consumers and artificial intelligence: An experiential perspective.
10.1177/0022242920953847 · 2021 · External reference
10.5281/zenodo.21838598
10.5281/zenodo.21838598 · 2026 · External reference
Technology-enabled personalization: Impact of smart technology choice on consumer shopping behavior.
10.1016/j.techfore.2022.121752 · 2022 · External reference
Progress in partial least squares structural equation modeling use in marketing research in the last decade.
10.1002/mar.21640 · 2022 · External reference
Technology acceptance theories and factors influencing artificial intelligence-based intelligent products.
10.1016/j.tele.2019.101324 · 2020 · External reference
Understanding the impact of web personalization on user information processing and decision outcomes.
10.2307/25148757 · 2006 · External reference
Dynamic capabilities and strategic management.
10.1002/(sici)1097-0266(199708)18:7<509::aid-smj882>3.0.co;2-z · 1997 · External reference
AI-driven personalization: Unraveling consumer perceptions in social media engagement.
10.1016/j.chb.2024.108549 · 2025 · External reference
Trust and consumers' purchase intention in a social commerce platform: A meta-analytic approach.
10.1177/21582440221091262 · 2022 · External reference
Decision control and explanations in human-AI collaboration: Improving user perceptions and compliance.
10.1016/j.chb.2023.107714 · 2023 · External reference
Dynamic capabilities and strategic management.
10.1002/(sici)1097-0266(199708)18:7<509::aid-smj882>3.0.co;2-z · ExternalCitation · doi-reference
Progress in partial least squares structural equation modeling use in marketing research in the last decade.
10.1002/mar.21640 · ExternalCitation · doi-reference
I, chatbot! The impact of anthropomorphism and gaze direction on willingness to disclose personal information and behavioral intentions.
10.1002/mar.21813 · ExternalCitation · doi-reference
A new criterion for assessing discriminant validity in variance-based structural equation modeling.
10.1007/s11747-014-0403-8 · ExternalCitation · doi-reference
Customer engagement in service.
10.1007/s11747-017-0565-2 · ExternalCitation · doi-reference
How artificial intelligence will change the future of marketing.
10.1007/s11747-019-00696-0 · ExternalCitation · doi-reference
A strategic framework for artificial intelligence in marketing.
10.1007/s11747-020-00749-9 · ExternalCitation · doi-reference
Understanding anthropomorphism in service provision: A meta-analysis of physical robots, chatbots, and other AI.
10.1007/s11747-020-00762-y · ExternalCitation · doi-reference
Effects of explainable artificial intelligence on trust and human behavior in a high-risk decision task.
10.1016/j.chb.2022.107539 · ExternalCitation · doi-reference
Decision control and explanations in human-AI collaboration: Improving user perceptions and compliance.
10.1016/j.chb.2023.107714 · ExternalCitation · doi-reference
AI-driven personalization: Unraveling consumer perceptions in social media engagement.
10.1016/j.chb.2024.108549 · ExternalCitation · doi-reference
Explainable Artificial Intelligence (XAI): Concepts, taxonomies, opportunities and challenges toward responsible AI.
10.1016/j.inffus.2019.12.012 · ExternalCitation · doi-reference
AI-powered personalized advertising and purchase intention in Vietnam's digital landscape: The role of trust, relevance, and usefulness.
10.1016/j.joitmc.2025.100580 · ExternalCitation · doi-reference
A framework for collaborative artificial intelligence in marketing.
10.1016/j.jretai.2021.03.001 · ExternalCitation · doi-reference
Purchase intention through search engine marketing: E-marketplace provider in Indonesia.
10.1016/j.procs.2021.12.160 · ExternalCitation · doi-reference
Technology-enabled personalization: Impact of smart technology choice on consumer shopping behavior.
10.1016/j.techfore.2022.121752 · ExternalCitation · doi-reference
How e-WOM influences consumers' purchase intention towards private label brands on e-commerce platforms: Investigation through IAM and ELM models.
10.1016/j.techfore.2022.122199 · ExternalCitation · doi-reference
Customer satisfaction with bank services: The role of cloud services, security, e-learning, and service quality.
10.1016/j.techsoc.2020.101487 · ExternalCitation · doi-reference
Technology acceptance theories and factors influencing artificial intelligence-based intelligent products.
10.1016/j.tele.2019.101324 · ExternalCitation · doi-reference
I, Chatbot: Modeling the determinants of users' satisfaction and continuance intention of AI-powered service agents.
10.1016/j.tele.2020.101473 · ExternalCitation · doi-reference
The elaboration likelihood model of persuasion.
10.1016/s0065-2601(08)60214-2 · ExternalCitation · doi-reference
Common method biases in behavioral research: A critical review of the literature and recommended remedies.
10.1037/0021-9010.88.5.879 · ExternalCitation · doi-reference
Consumer acceptance of electronic commerce: Integrating trust and risk with the technology acceptance model.
10.1080/10864415.2003.11044275 · ExternalCitation · doi-reference
The role of user adaptation and trust in understanding continuance intention towards mobile shopping: An extended expectation-confirmation model.
10.1080/23311975.2021.1980248 · ExternalCitation · doi-reference
Resistance to medical artificial intelligence.
10.1093/jcr/ucz013 · ExternalCitation · doi-reference
When to use and how to report results of PLS-SEM.
10.1108/ebr-11-2018-0203 · ExternalCitation · doi-reference
Determinants of customer satisfaction in chatbot use: Evidence from a banking application in Turkey.
10.1108/ijbm-02-2020-0056 · ExternalCitation · doi-reference
Usability and responsiveness of artificial intelligence chatbot on online customer experience in e-retailing.
10.1108/ijrdm-08-2020-0312 · ExternalCitation · doi-reference
Artificial intelligence in FinTech: Understanding robo-advisors adoption among customers.
10.1108/imds-08-2018-0368 · ExternalCitation · doi-reference
Can AI chatbots help retain customers? Impact of AI service quality on customer loyalty.
10.1108/intr-09-2021-0686 · ExternalCitation · doi-reference
Consumers and artificial intelligence: An experiential perspective.
10.1177/0022242920953847 · ExternalCitation · doi-reference
Evaluating structural equation models with unobservable variables and measurement error.
10.1177/002224378101800104 · ExternalCitation · doi-reference
Firm resources and sustained competitive advantage.
10.1177/014920639101700108 · ExternalCitation · doi-reference
Trust and consumers' purchase intention in a social commerce platform: A meta-analytic approach.
10.1177/21582440221091262 · ExternalCitation · doi-reference
A study on information search behavior using AI-powered engines: Evidence from chatbots on online shopping platforms.
10.1177/21582440241300007 · ExternalCitation · doi-reference
Developing and validating trust measures for e-commerce: An integrative typology.
10.1287/isre.13.3.334.81 · ExternalCitation · doi-reference
The impact of AR online shopping experience on customer purchase intention: An empirical study based on the TAM model.
10.1371/journal.pone.0309468 · ExternalCitation · doi-reference
Perceived usefulness, perceived ease of use, and user acceptance of information technology.
10.2307/249008 · ExternalCitation · doi-reference
Understanding the impact of web personalization on user information processing and decision outcomes.
10.2307/25148757 · ExternalCitation · doi-reference
An integrative model of organizational trust.
10.2307/258792 · ExternalCitation · doi-reference
Trust and TAM in online shopping: An integrated model.
10.2307/30036519 · ExternalCitation · doi-reference
SMEs' flight to digital and green economy: Evidence from Indonesia.
10.33736/ijbs.5622.2023 · ExternalCitation · doi-reference
Repurchase intention of e-commerce customers in Indonesia: An overview of the effects of e-service quality, e-word of mouth, customer trust, and customer satisfaction mediation.
10.5267/j.ijdns.2022.10.001 · ExternalCitation · doi-reference
10.5281/zenodo.21838598
10.5281/zenodo.21838598 · ExternalCitation · doi-reference
