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References from THE INFLUENCE OF BRAND EQUITY ON CONSUMER PURCHASING BEHAVIOUR IN THE APPAREL MARKET OF CHENNAI. Local targets link to admitted publications; unresolved targets remain external evidence.
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10.1016/j.jretconser.2023.103458
10.1016/j.jretconser.2023.103458 · External reference
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10.1080/23311975.2022.2034234
10.1080/23311975.2022.2034234 · External reference
10.1016/j.jbusres.2023.114458
10.1016/j.jbusres.2023.114458 · External reference
10.1002/cb.1879
10.1002/cb.1879 · External reference
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