Place branding: Dilemma or reconciliation between political ideology and economic pragmatism?

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David Gertner

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Referenced works

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Identity, image and brand: A conceptual framework

2009 · 77 citations

Trying to be attractive: Image building and identity formation in small industrial municipalities in Sweden

2008 · 48 citations

Securitising the Caucasus: From political violence to place branding in Chechnya

2008 · 17 citations