Culture of Participation in Social Media (on the Example of the Picturebook “Mr. Expressive” by Olga Tokarczuk and Joanna Concejo): Didactic Reflections

The article is devoted to the culture of participation in social media and the issue of creating an image on the Internet, using the example of the picturebook Mr. Expressive by Olga Tokarczuk and Joanna Concejo. Due to the fact that the writer and illustrator took up topics relevant to the net generation, such as consumerism, addiction to digital media, narcissism, loneliness, lack of acceptance and understanding of different attitudes, the word-and-graphic story of contemporary culture was subjected to didactic reflection (as a proposal for reading in Polish language classes).