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Alastair McClelland | ORCID 0000-0001-8714-9040 | ResearchHub

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Alastair McClelland

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Alastair McClelland

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1

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0

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0

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0

Recent H-index

1

Reads

0

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Overview Research Publications Projects Datasets Questions Impact Network Activity

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Research

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Public works are drawn from admitted ResearchHub scholarly records.

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1 of 1 listed works

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The effect of unconventional gender role advertisements (femvertising) on female purchase intentions and brand attitude: attitudes towards motherhood and culture: Korea vs. UK

2026 · posted-content

0 citations · 1 reads

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Publications: 1
Citations: 0
H-index: 0
Recent H-index: 0
Reads: 1

H-index follows the standard Hirsch definition: the largest h for which h publications each have at least h citations. Recent H-index applies the same calculation to the five most recent complete calendar years (2021-2025); the current year is excluded while incomplete.

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ORCID: 0000-0001-8714-9040

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