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Journal

Journal of Consumer Research

0093-5301 · Oxford University Press (OUP)

98 verified public works

Browse all journals →

The Role of Imagery in Information Processing: Review and Extensions

1987 · 1,276 citations

Dimensions of Consumer Expertise

1987 · 4,358 citations

Toward Understanding the Attraction Effect: The Implications of Product Stimulus Meaningfulness and Familiarity

1987 · 264 citations

A Field Study of Causal Inferences and Consumer Reaction: The View from the Airport

1987 · 619 citations

Alternative Models of Categorization: Toward a Contingent Processing Framework

1987 · 478 citations

Aims, Concepts, and Methods for the Representation of Individual Differences in Esthetic Responses to Design Features

1986 · 366 citations

The Semiology of Cinematic Consumption: Symbolic Consumer Behavior in Out of Africa

1986 · 194 citations

The Influence of Background Music on the Behavior of Restaurant Patrons

1986 · 934 citations

The Intensity of Ethnic Affiliation: A Study of the Sociology of Hispanic Consumption

1986 · 500 citations

An Experimental Examination of the Economics of Information

1986 · 190 citations

Culture and Consumption: A Theoretical Account of the Structure and Movement of the Cultural Meaning of Consumer Goods

1986 · 2,843 citations

Sampling Data for Covariation Assessment: The Effect of Prior Beliefs on Search Patterns

1986 · 86 citations

Measuring Social Values: A Content Analysis of Sunday Comics and Underground Comix

1986 · 56 citations

Nutrition Information in the Supermarket

1986 · 284 citations

Consumer Search: An Extended Framework

1986 · 1,023 citations

Time Compression, Response Opportunity, and Persuasion

1986 · 180 citations

Situational Effects of Advertising Repetition: The Moderating Influence of Motivation, Ability, and Opportunity to Respond

1986 · 356 citations

Warmth in Advertising: Measurement, Impact, and Sequence Effects

1986 · 545 citations

Task, Expectancy, and Information Assessment Effects in Information Utilization Processes

1986 · 64 citations

Materialism: Trait Aspects of Living in the Material World

1985 · 1,961 citations

Measuring the Involvement Construct

1985 · 5,971 citations

The Ritual Dimension of Consumer Behavior

1985 · 842 citations

Must All Affect Be Mediated by Cognition?

1985 · 82 citations

On the Relationship between Cognitive and Affective Processes: A Critique of Zajonc and Markus

1985 · 71 citations

A Closer Look at Classical Conditioning

1985 · 187 citations

A Model of Primary Voter Behavior

1985 · 167 citations

More Than Meets the Eye: The Effect of Missing Information on Purchase Evaluations

1985 · 217 citations

Consumer Responses to Dissatisfaction in Loose Monopolies

1985 · 151 citations

Alcohol Control Laws and the Consumption of Distilled Spirits and Beer

1985 · 154 citations

Effects of Product Trial on Consumer Expectations, Demand, and Prices

1985 · 106 citations

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